Welcome to the BEC!

Introducing the BEC

Who You Gonna Talk To? Social Media & Customer Persona s

A customer persona is critical to your social media strategy. Why? The top priority for any business is to establish, nurture and sustain long-term relationships with the people in its target market. The persona is step one in getting you there.

Social Media Statistics – How Data Helps You Succeed

This week we’re taking a look at WHO visits WHERE (a data exercise). For this inquiry I’ll share two resources where you will look at social media data and how to use it to create an “ideal” Customer Persona which guides you in choosing the right social platforms.

Upcoming events to support you and your business

Check out these webinars, workshops and business networking events designed to aid you in your business success!


Our clients are out to make a difference in the world–here and abroad. Check out the Profiles of the businesses currently enrolled in the BEC.

meet our advisors and board

The people working with you through the BEC are seasoned consultants and entrepreneurs, hailing from many differnet industries and backgrounds. Meet them here!

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